Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Volkswagen, Dogs & Star Wars – a Super Bowl Ad

VW gets the dogs out for its Super Bowl Advert Volkswagen is planning a new Star Wars themed advert for the Super Bowl, this time with dogs singing the Star Wars theme. It may not be a big deal for us on this side of the Pond, but adverts in the Super Bowl are a very big deal for car makers in the US. Last year Volkswagen managed a viral hit with their ‘Little Vader’ take on Star Wars for the Super Bowl Ad, so they’re back this year with a variation on the same theme, with a choir of dogs barking out the Star Wars Theme.

VW’s big jump in profits shows the cost for ‘Premium’ badges

Volkswagen’s profits jumped by £5.7 billion to £25.5 billion with sales numbers up by one million. But the big profits come from ‘Premium’ badges. What’s in a name?

Lexus CT 200h: The emissions

Teh Lexus CT 200h has emissions of just 96g/km We have to go with the flow on this because, although we have no faith in the assertion that man is responsible for climate change, for as long as Governments penalise and promote cars based on the emissions of CO2 from their tailpipe (I know, it’s barking) we have to accept that car makers will respond to that stick and carrot. Which is why we see a raft of car makers churning out ‘Eco’ cars with a 99g/km emissions figure, as sub-100g/km of CO2 emissions is the Holy Grail for maximising tax effiecencies. Of course, Lexus has gone a step further and seem intent on producing only hybrid cars as soon as possible.